Finding the "Happy Paths" of Your Website

Download our white paper to learn more about Conversion Rate Optimization (CRO) and how you can better engage with your buyer personas online by designing the "Happy Paths" that will lead them to conversion.

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Nick Powell

Meet the Author:
Nick Powell, Customer Experience Strategist for Digital Operative
Nick is our customer experience extraordinaire, and an expert in conducting industry research, finding the best ways to communicate customer insights and recommendations, and managing testing programs for clients.

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